Photography Guide

How to Photograph Your House for the Internet . . . To Get It Sold!

Make it memorable – Stage to Sell!

Statistics have shown that 85% of prospective homebuyers are first turning to the internet to browse the real estate market in their area. Many great houses are being overlooked due to poor photography, not representative of how the home really looks! Learn how to take professional looking, “staged” photographs to give you the competitive edge . . . get your house sold more quickly . . . and for top dollar!

Difficulty: Moderate

Things You’ll Need:

• digital camera
• wide angle lens
• natural light
• chair

Master Bath

Click away – In order to get more interesting shots, position yourself in different corners of the room to get a variety of angles to choose from. Take some high shots (as in standing on a chair or stairway),as well as low.

Gourmet Kitchen

Turn on all of the lights in the room. Indoor lighting has a photographic quality which adds an inviting, warm atmosphere to your pictures. And remember . . . light sells!

Master Bedroom

Press your arms against your sides and spread your feet to form a tripod effect with your body to steady your shots – an old photographers trick! You can also lean against a wall or in a doorway for extra support.

Master Bedroom 2

Do-Overs are allowed! Thanks to technology our digital cameras tell us instantly how well we have performed. The lens sees the world differently than we do, picking up each detail i.e. the cluttered countertop, or the dogs head in the corner of the picture!

Pool Bath

Create interest by positioning focal points to the right or left rather than always in the center.

Great Room

Know when to shoot! An hour or two after the sun rises,and an hour or two after it sets is when the light will be the most flattering for your pictures.

Guest Room

Watch your back. Make sure natural light is coming from the side or back of you when taking your pictures to avoid glare. This tip is critical, and most often the one we see people not following on!

Tips & Warnings

• Shoot some of the emotional connection points in each room which focus on staging effects. Remember, you’re selling not only a home . . . but a lifestyle!

• Photographing your home in it’s very best light can be a difficult task, but when done well will result in giving you the competitive edge you will need to get your house sold more quickly, and for top dollar!